Corporate feature add in Ixigo flight booking app.
Problem Statement
I found this is difficult to book ixigo corporate flight tickets for travel to any destination. It is a lengthy process for most people to book a corporate flight. After taking insight from the app audience to add a corporate flight feature. The main agenda is to make the experience more convenient and user-friendly for users to book corporate tickets easily from ixigo.
Possible solution
I have come across with whole flow and done all research which is needed to create a possible solution for corporate flight bookings. I have focused mainly on collecting data, analysing it, and taking inspiration from recent web apps. I did empathy mapping to find the pain points. Mainly research on the flow to find the batter way that helps us to create a better ixigo group bookings flight flow that saves time of the users and make the usability better, also make the user experience good.
Design process Corporate flight booking app
Competitor Analysis
The competitive analysis provides strategic insights into the features, functions, flows, and feelings evoked by the design solutions of your competitors. By understanding these facts about competitors’ products, you can strategically design your solution with the goal of making a superior product and/or experience.
Define
Designing Persona
From the persona got the insights from observations about real users, and personas to build empathy. with target users and focus on their world. A deep understanding of a target audience is fundamental to creating exceptional products. User personas help a product team find the answer to one of their most important questions, “Who are we designing for?” By understanding the expectations, concerns, and motivations of target users.
Neeraj Mehra Is a successful Human Resources Change Management professional and director of their organisation. Professionals who manage all activities in the office need a platform where they can easily find flight booking apps. Because using existing web applications is very confusing to track.
Ideate
Empathy Map
This process is done to define the target audience with more clarity and helped me to understand their thoughts and feelings.
Journey Map
A journey map is a visualisation of the process that a person goes through to accomplish a goal. a very effective way which helps me very easy and fast to understand how users find and interact with the ixigo service.
Design
High Fidelity Wireframing
By creating wireframing we could easily avoid mistakes in our visual design, at an early stage.
Usability testing
I want to distribute the app to the management and colleagues and asked to perform the corporate booking flow, which in turn gives us interesting insights into the user experience.
Assign task
Create a separate user flow of creating a flight booking app, with the payment gateway at the end booking confirmation is done.
Test Objective
Checking if seat selection tasks and Offer applied tasks are very helpful when you are trying group booking. Understanding the flow, seat selection, and payment gateway task is easy to navigate.
